We are iytro, your marketing superpower
We helped
build notoriety,
created revenue streams for
& took
to their next stage.

The story behind
our success.

October 2025

iytro Performance Hub is born.

January 2019

iytro is born.

April 2019

First full time positions are recruited, switching from freelance model to structured operation.

March 2020

The COVID crisis hits, changing the game completely. First round of layoffs and return to freelance business model.

September 2021

Crisis recedes, bringing back our structured business model. First new full time employee.

December 2021

iytro reaches it’s first Million euros in revenue.

January 2023

Full time team reaches 10 total employees.

June 2023

iytro joins 2CGroup, expanding the “entrepreneur’s one-stop shop’s” expertise.

November 2024

iytro acquires Flying Saucer studio, a New York-based design agency. ICS is born.

December 2024

Strategic LBO with Andera partners.

February 2025

iytro opens a new office in Barcelona, expanding our geographic reach.

Numbers
speak louder
than words.

8+
nationalities
30+
marketing experts
500 years
cumulated experience
Global
Paris, Barcelona & New York

The backstory behind our unique approach.

Jonathan, our CEO, was formerly the CMO of one of Europe’s highest-performing VC funds (Alven).

For years, he watched startups of every kind , from the most brilliant to the most chaotic, struggle to build marketing teams. Not because they lacked ambition, but because marketing lacked flexibility. It was too slow. Too rigid. Too hard to scale up or down.

So he left the fund with one idea in mind: reinvent how companies access marketing performance.A system built on flexibility, speed and adaptability. A model that evolves with each industry, each maturity level and each moment in a company’s growth.

That is how iytro was born.The only on-demand marketing company designed to operate on your terms.

Partnered with the best tools

The fuel to
our fire.

We are a company. A real one. Not a freelance collective, but an organisation built on people, values and expertise.
We stand at the opposite end of individualism. Yes, we are made of exceptional individuals, but it is the collective that makes us powerful. That is how iytro was built. As a team, not a sum of solos.
We are proud to be part of 2CGroup, the Entrepreneur’s one-stop shop!
iytro & it’s parent company are B Corp certified, because actions speak louder than words.

Our experts
love it here.

Vanessa
Part-time CMO @iytro
“An incredibly demanding, talented, and generous team. There’s nowhere to hide, and that’s exactly what I love about it.”
Alexandra
Part-time CMO @iytro
"I don’t enjoy company politics; I'm here for action. I need to stay useful and ensure I'm making a tangible impact on the business."
Bea
Part-time CMO @iytro
"Moving from one CEO to four is intense,it’s a total shift from the status quo. It’s a constant challenge, and I wouldn't have it any other way!"
Quentin
Part-time CMO @iytro
“Join an elite team to exchange high-level insights with fellow CMOs, constantly sharpening my expertise while contributing to an amazing team's success.”
Maaike
Part-time CMO @iytro
Alice
Part-time CMO @iytro
"I have achieved every CEO’s dream: surrounding myself with the best CMOs."
Jon
CEO @iytro
“Joining iytro was a total no-brainer. The collective energy constantly pushes us to go higher, it genuinely makes us better at what we do.”
Ronny
Part-time CMO @iytro
Carla
Designer @iytro creative studio
And here’s a spot
just for you!

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