1+1
The adaptative crew
that scales your revenue.
The unique Team as a Service
For early stage
or founders dodging marketing.
1+1 is for you if :
You’re a brand-new company. You can’t hire a full team, you need maximum agility. Launch strategy and execution with one move.
You’re in a low-maturity marketing field, accounting, law, VC, etc. You just need the essentials done right, no hassle.
Launching a new offer, product, or market? Don’t distract your core team. Build your GTM with a dedicated squad. If it works, you can recruit then.
You feel a marketing problem brewing, don’t waste time. Pivot fast. Grab a dedicated team that’s agile and effective, right now.
Plug in exactly what you need.
Either the minimal setup to kickstart your marketing, the right-sized team to run it sustainably, or the power crew that helps you scale fast.
Minimum Viable Marketing
starting at
Most Vivyfying Squad
starting at
Most Valuable Crew
Everything you need, wrapped up nice.
No headaches
It is outsourced, it is managed, it is effortless.
Cost-effective
You only pay for the person you use.
Time efficiency
People who can work together with their eyes closed.
Safety
These aren't just random hires. They are our employees.
Not just words. Partners in love with what we’re building.
"Imagine having an entire marketing department at your fingertips. Expert marketing on demand. iytro fills the gaps in your team with top-notch CMOs, Growth, and PMM. Performance and scalability, built-in."
"iytro’s senior experts provided the strategic oversight we needed across brand and acquisition, delivering the high-level seniority required to make rapid, data-driven decisions and pivot instantly to maintain peak performance."
"iytro’s adaptive team quickly got our marketing back on track, relaunching acquisition and revamping our CRM to provide the data-driven visibility we needed to scale with total confidence."
"The perfect transition partner. After a disappointing experience with a freelancer, iytro provided a CMO duo whose complementary skills proved the true value of fractional leadership."
"Partnering with iytro’s CMO and Head of Content has been a game-changer for Bpifrance, providing the strategic vision and digital structuring needed to scale our new activity and successfully hit every growth objective."
"iytro’s multi-profile team, from Part-time CMOs to Creative leads—transformed our marketing into a high-velocity engine, delivering the strategic structure and creative execution needed to scale our growth."
And here’s a spot
just for you!
Ready to supercharge your marketing? Let’s get started!
The how doesn’t matter.
The outcome does.
We find the right person, build the team when needed, and set the pace accordingly.
"Why should I consider a duo of Fractional CMOs instead of just one leader?"
→ Hiring a duo of part-time CMOs creates a "1+1=3" effect that a single full-time hire cannot match. By pairing two specialists, for example, a Brand Strategist with a Growth Engineer, you gain the best of both worlds. This complementarity ensures that your creative vision is perfectly aligned with your technical performance metrics. You benefit from dual perspectives and a broader network of expertise for the price of one full-time executive.
"How can a senior CMO combined with AI agents outperform a traditional marketing team?"
→ If your goal is to do the absolute minimum while maintaining professional standards, the combination of a Senior Fractional CMO and AI agents is the most efficient path. While this model is less powerful than a dedicated human team, it is the best way to secure high-level strategy and expertise without excess. The CMO provides the critical direction and oversight, while AI agents handle the basic execution. This ensures you cover the essentials and keep your brand active with the lowest possible investment in time and payroll.
"Can a part-time team actually replace my entire full-time marketing department?"
→ Yes. An adaptive part-time team is designed to replace fixed-cost departments with a flexible, high-performance unit. Instead of paying for full-time salaries and benefits for roles you may only need occasionally, you deploy a squad of experts. This team scales up or down based on your roadmap, providing deep expertise in SEO, PPC, and Brand without the permanent overhead. It transforms marketing from a fixed expense into a variable, results-driven investment.
"How does an adaptive team model handle shifting priorities and project changes?"
→ Static teams often struggle to pivot when a company needs to change direction. An adaptive part-time team is built for agility. You can move between one, three, or even six specialists depending on the current phase of your project. If you need a heavy push on a product launch this month but a focus on retention the next, the team composition shifts to match your goals. You are never stuck with a talent pool that no longer fits your immediate business needs.
"What are the financial benefits of an elastic marketing team over an agency or full-time hires?"
→ An elastic team model offers a superior ROI by eliminating the "agency margin" and the "full-time tax." You pay only for the specific hours of senior-level talent required to achieve your objectives. Because the team is modular, you can adjust the headcount from two people to six people instantly. This allows you to reduce costs during quiet periods and aggressively ramp up resources during growth phases, ensuring your budget is always tied to active value creation.
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