26 Jun
How iyt all began: why we’re called iytro.
The story of our name is written in the stars. If you’re into mysticism - or some biblical sh!t - then maybe you knew that already. But the name isn’t meant to be religious… not until you work with us, that is.
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7 Jun
Why Startup Founders Make the Best Marketers
Why do startup founders make the best marketers? Their unique perspectives, deep product knowledge, and ability to sell contribute to effective marketing strategies. Founders that are actively involved in their company's marketing help build strong brands, connect with potential customers and ultimately drive their company towards success.
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6 Jun
Meet Julie Le Roux: Part-Time CMO at iytro
As our team grows, we want to make sure you get to know us: here you can meet our newest member, Julie Le Roux, part-time CMO at iytro. Having spent majority of her marketing career outside of France, she brings a unique perspective.
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